Not to go all "old man" on everyone, but "they don't make 'em like this anymore". This faithful little friend has been waking me up every single day (more or less) for close to 30 years. Let's see your precious pets do that! This marvel from yesteryear still features an easy to turn dial, big can't-miss snooze button, an AM/FM radio and a dimmer switch. In an age of "I need a new phone ... this one is three months old", it's nice to be reminded that there still exist electronic goods that can last for a score or more.