New (old) Cooler

Just add beer. And ice. And a forklift.

Guess how much I paid for this awesome cooler*?
A. Nothing, it was free because it's priceless.
B. $5, or the price for one fancy beer.
C. $24, or a buck for every beer in a case.
D. $6,884.43, or some other hyper-specific price that sounds like it just might be realistic.
E. Who cares? Let's fill that sucker with beer and pass it 'round the table!

*B is the answer, if anyone actually cares.